estate agents social media

Social Media for Estate Agents (how not to suck at it!)

Social media for estate agents is a bit of a strange area. In the modern world, your Instagram feed or Facebook page have the potential to win tons…

The biggest estate agent marketing mistakes: property blogs

As estate agent marketing tools go, a blog is right up there with the greats, but it’s remarkably easy to blog about entirely the wrong thing. So don’t…

Is your estate agent blog missing 92% of home owners?

Most estate agents use their website to target the big, headline-grabbing keywords in the hope of capturing the attention of potential clients. I’m sure your website is perfectly…

why-facebook-for-estate-agents-should-not-include-property-listings

Why Facebook for estate agents should NOT include property listings

Facebook for estate agents is an incredible resource: the world’s biggest audience at your fingertips. So anyone liking your page must want to know about your latest instructions,…

How estate agents should handle complaints

Every business gets complaints. In fact, complaints are a sign that you’re in business! There seems to be a denial in every industry about embracing complaints, as though…

Why estate agents should network

Have you noticed how much a recommended person will trust what you say immediately and without questions? Recommended clients are the best you can get because their trust…

Size matters: how big should estate agent’s canvassing letters be?

Quick answer: long AND short. Other quick answer: canvassing letters! Don’t bother sending out a canvassing letter if you’re not going to make it part of a longer…

How estate agents can turn clients into VIPs

One of the most important things for estate agents to do in the battle for recommendations and recognition in their neighbourhood is to involve themselves in the local…

How estate agents can boost their SEO for free

Attracting local homeowners to your website has to be the number one priority of any estate agent. With more and more people searching the web for everything related…