What to do when property isn’t selling

Right now, there’s a lot of talk: about property taking longer to sell; about buyers not committing; about the market being a generally tougher place. So what can…

Piles of paper

Proving beyond any doubt that printed marketing materials still have a mighty role to play, 20,000 copies of the latest version of R&R TODAY, from Redhill-based estate agents…

Size matters: what’s the perfect length for your canvassing letter?

Quick answer: long AND short. Other quick answer: canvassing letters! Don’t bother sending out a canvassing letter if you’re not going to make it part of a longer…

Berlin calling

I’ve been working with Your Place, an english speaking estate agent in Berlin, for about seven months, mainly on their Facebook page. It’s gone really well and the…

Cost-effective websites for new homes

If you’re a house builder or property developer looking to reduce the costs of producing a website for your new homes development, I have a solution that will…

How to cheat an estate agent

Here’s a light-hearted blog piece I wrote for Ralph James Estate Agents in Redhill, Surrey after a buyer and seller got together in an attempt to diddle the…

Spellbound: estate agents and words

I’ve been umming and ahhing over whether to write this post. I’ve had the idea for ages but have wondered whether it might get taken the wrong way….

The dangers of 995 pricing

Remember the 1980s? Wham! Duran Duran. Shoulder pads. Asking prices ending in 995. Ah, the memories. However, any estate agent using these price tactics in the twenty first…

Video slideshows for estate agents

I’ve started creating video slideshows for estate agents’ properties including a musical soundtrack and text slides. The videos can last anything from 30-60 seconds so a very quick…